Skip South Africa - Interactive Lookbook
We love seeing South African brands pushing the envelope digitally and this piece of work from Skip South Africa is a great example. Using an interactive YouTube video, users can watch a choreographed dance and seamlessly change the outfits of the ladies dancing to learn more about how to look after certain types of clothing - from colours to white to stripes to wool. So much fun to play with - and informative too!
To truly get an idea of the work, check out this link here.