BMW - Paris Motor Show Site
If you're a car fan, this is the site for you. It was designed by 84.Paris for BMW, highlighting their cars at the Paris Motorshow. As a user you can have a full 360 degree experience in the showroom, move from area to area and get details and information about every single car there. This is truly the future of advertising. Imagine the thousands of people who are able to access these cars and this experience who never would have had the chance to attend the Paris Motorshow. It's incredible!
You can look around the virtual showroom and kick some virtual tyres over here.